Kochi, August 2025 : Lone Wolf by Onkara Beverages & Hospitality Pvt Ltd, one of India’s fastest growing premium beer brands, has announced its entry into Kerala, bringing its latest and boldest creation Lone Wolf Wild to the state’s discerning beer lovers. This expansion marks another milestone in the brand’s rapid growth journey across the country.
Since its launch, Lone Wolf has made waves in India’s premium beer segment with its distinctive brews:
● Alpha- A Belgian Witbier with notes of citrus, spice, and wheat, ABV less than 5%, also available in cans.
● Mavrick- A 100% Malt Lager, crisp and refreshing, rooted in traditional brewing, also available in cans.
● Wild- A bold, flavour-forward craft brew launched earlier this year, aimed at adventurous beer drinkers seeking a more complex taste.
● Strong- A bold and robust beer with a higher alcohol content, offering a richer and more
intense flavor profile.
While Lone Wolf’s portfolio offers a range of unique beer experiences, Kerala’s introduction to
the brand begins with Lone Wolf Wild- a brew crafted for those who seek adventure in every sip.
With its layered flavours and rich character, Wild is set to resonate with Kerala’s growing
community of premium beer drinkers.
Lone Wolf’s impressive growth has been fuelled by its commitment to quality and innovation. In
FY 2022- 23, the brand achieved a revenue of approximately ₹17 crore, selling over 1.3 lakh
cases in its debut year. The following fiscal year saw sales nearly double to 2.5 lakh cases,
driving revenues past ₹41 crore, supported by a new production facility in Telangana. In
FY 2024- 25, Lone Wolf sold 1.4 lakh cases with revenues of ₹22 crore. For the current fiscal
(FY 2025- 26), the company projects sales of 4.5 lakh cases with a topline of ₹70 crore,
signalling a strong upward trajectory.
Speaking about the Kerala launch, Atul Kumar Singh, Co-Founder at Lone Wolf said:
“Kerala is a dynamic and discerning market for premium beer. Bringing Lone Wolf Wild here
allows us to introduce beer lovers to our boldest creation yet, while paving the way for deeper
engagement with the state’s vibrant culture and culinary richness.”
As part of its Kerala entry, Lone Wolf will also explore cultural collaborations and partnerships-
from art and music to food and heritage-led experiences- to connect meaningfully with local
audiences and establish itself as a premium brand deeply rooted in culture as much as craft.
As of today, Lone Wolf’s bold brews can be enjoyed in Delhi, Chandigarh, Rajasthan, Goa- and
now, for the first time, in Kerala with the arrival of Wild.
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August 25, 2025
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